about me
My name is Ben Barrett and I'm a freelance graphic designer based in Waverly, IA. Over the last 10 years I've gained invalueable experience as a graphic designer and creative leader.
My Story
I’ve loved graphic design since 2008 when I first opened Photoshop. After earning my Associate in Applied Arts, I began my career at a small agency before moving to a full-service agency, where I advanced to Art Director in 2024.
With a strong foundation in both creative strategy and leadership, I’m now pursuing my dream as a full-time freelance designer.
The last year has been the most creatively fulfilling of my career and I'm only getting started.
My Mission
During my time at agencies, I noticed a problem. Big brands got the best work simply because they had the biggest budgets. Small businesses were often forced to settle for "good enough" because they couldn't afford a large firm.
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I started Barrett Graphics to fix that. I bring the same level of care, strategy, and detail used by the big brands directly to you. I believe the local coffee shop or the independent contractor deserves to look just as professional as the industry giants.
Design Philosophy
My design philosophy is rooted in the belief that every design must have purpose. Each element, whether color, typography, or layout, should be intentional and strategic.
I create bold, dramatic designs that capture attention while maintaining clarity. I believe in color’s power to evoke emotion and make a statement, enhancing without overwhelming. Above all, I prioritize strong calls to action, guiding the audience and driving results.
Fun Facts
What are your body mods?
I have my septum pierced, my ears are stretched to 1 inch and I have 10 tattoos.
Have any pets?
2 dogs! Lily and Daisy!
What's your favorite movie?
This is a tough one but probably Pulp Fiction!
Favorite video game?
Lately I've been playing Pokémon Blue!
"I'm very satisfied with the logo Ben made for my brewery! Ben is friendly, professional and responds quickly. He listens to all requests and is eager to get it right. I've had tons of positive feedback on my logo!"
bjørn kristensen
Bear Beer Brewing
